What I Do
- Product Design
- UX Research
- UI & Design Systems
- UX Writing
- Branding
- Mentoring
How I Do It
- Human Centered
- AI Augmented
- Delighters Focused
- Strategic Vision
- Agile Delivery
- Measurable Results

12Y
UX & PRODUCT
25Y
CG DESIGN
7Y
GAME DESIGN & DEV
My name is Nikolaj Mokrý. I am 46yo designer based in Prague. Nice to meet you. People like you hired me to solve complex problems, look for real needs of people and to make things, that feel natural and meaningful. I am co-author of the Three Body Product methodology, that covers whole product designing, building and shipping cycle from the perspective of human centred value. Card deck and work sheets will see the light of the day very soon. I can help you formulate your strategic vision or grease your team clockworks. Find your blue ocean or understand your client's needs and feelings. What I can do for you ranges from service and product design, branding, interfaces and interactions to introducing AI, design-systems and HCD approach to your already existing product. My preferred approach to projects is hands-on, inclusive & transparent. With background not only in design and research. I've worked in areas of game design, AI, LUA & AS3 code dev, arts, music, psychology, I-Ching and linguistics. Building bridges across teams and cultures to find creative human solutions that deliver value.

One case of digital innovation, strategy and leadership.One mobile app that sparked it all. And 50 shapes of logotypes.
digital transformation
Reviving the Giant
We've helped traditional travel industry corporation to stay relevant and human oriented in 21st century. This is the story of sustainable growth, digital service design and delightful experiences.
mobile app
Turning printed papers into experience
Story of a mobile app that started digital transformation by turning itineraries into interactive experience. Deeply human centric in its core, delivering value instead just features.
branding
Brand Identity is a face of product
Around fifty logotypes I genuinely enjoyed creating. Positioning, identity, archetypes and complex manuals excluded - let's talk about these in person. Pure creativity showcase.

I am at home on stages.
Music performances with bands and DJs and design talks at events. Czech UX Monday event and "Design for the Globe", Stanford Hackathon, Treehack introduction and product meetups in Taipei with young designers. A Nordic.Design lightning talk in Stockholm, I had one hour to prepare during the conference, is below:










