Brands, Logotypes & Identities
Twenty years of crafting
Identities and Brands are my big passion. As with product design I don’t just draw a picture. My logotypes come with manuals, tone of voice, typography and palette guidelines. Sometimes I supply them with unique patterns to be used, and sometimes I design them together with merchandise or at least stickers. Marketing Archetypes based on C.G. Jung and overall positioning are helping my brands to be stay relevant and alive for years to come. They are not just pictures – they are stories to be told.
